We understand what it takes to grow your dental practice, connect with your community, and secure your future. PDA | Marketing Group specializes in creating custom-tailored brand and marketing solutions to attract the right kind of patients from your community and beyond.
Your dental practice is unique, and your marketing plan should be equally distinct. While direct mail may work for one dental practice, it may not for another. Our team of in-house strategists helps you discover which marketing programs will attract your preferred clients, and which channels to activate from print and digital, to social media and beyond.
Have you been left high and dry with other marketing companies? Taken advantage of? Our team and your personal liaison are on call and happy to help.
Discover MoreAre you paying multiple different companies for similar services? We provide all your practice's branding and marketing needs right here under one roof.
Learn MoreAre you tired of paying an arm and a leg and still wondering, “Is this working?” We provide transparency with every campaign so you can see results in real time.
Get StartedPDA | Marketing Group is a full service marketing agency that specializes in helping doctors achieve success through all stages of their dental career. We are not in the business of selling products. We know that each phase in a dental career and each doctor is unique. Your marketing solutions should be too. The founders of PDA | Marketing Group own and operate multiple dental practices, offering a distinct vantage point into the eye of the dentist and the philosophy of patient care that other marketing agencies cannot. PDA | Marketing Group is a team of creative professionals on your side that intimately understands the concerns of operating a dental practice from the inside out. Learn more about PDA Marketing Group
PDA | Marketing Group has been providing quality marketing services, coaches and team training since 2004.
We know the dental industry, we know marketing, and we know how to grow your practice today.
You’ve gone through school, got your degree, and you know everything about running a successful dental practice, right? Good one. Starting your own practice can be terrifying, but with the right marketing strategy, we can help you position yourself and your practice to attract the right kind of life-long patients that will help you stand out from the competition, and set you up for success.
Early Career InfoYou’ve established yourself within your community, and achieved a solid foundation of patients. Maybe you feel you are still burning through patients too quickly, or doing too much hygiene and not enough treatment. Our team offers tried and true strategies to help with patient retention, increasing case acceptance, and attracting more of the quality of patients you want.
Mid Career InfoCongratulations! You’ve made a successful career doing what you love and helping patients smile. Now what? Open another practice? Hire an associate doctor? Planning is the most important piece of a successful expansion marketing plan. The challenges of abundance are unique, and our team has the experience and knowledge to guide you every step of the way.
Expansion InfoIf you’re a new dentist, your worst nightmare in starting your own practice is coming in for work, and having no patients to fill the chairs. PDA | Marketing Group can ensure this doesn’t happen. The key to starting a successful dental practice is getting to know your community, offering value, and letting them know you’re open for business.
Who lives in your community? What are their values? What services do they need? What is your target demographic? In-depth market research will allow you to develop a brand that speaks to the type of patients you want to attract.
It’s hard to get new patients if they don’t know you exist. Saturation of the market is essential in starting a new practice. A quality web presence, direct mail, and community involvement will get your name and value across to potential patients.
You’ve been in practice for a little while now, so you know that it’s not just about attracting patients – it’s about attracting the right patients for your practice. Let them know you’ve become the successful, well-established practice that offers the advanced technology and patient care they’re looking for. Showcase your following of “raving fans”.
Ramp up campaigns that work, scrap the ones that don’t. Reevaluate your branding to ensure consistency across all platforms. We provide transparency so you can see real results and boost your return on investment.
Tap into your greatest resource – your raving fans! Your happy patients are one of your most powerful assets, and our Referral Program is one of our most successful across the board. Make it easy, and reward them for spreading the word.
If you feel like you’ve hit a plateau in your current practice – you’re successful, but are unsure where to go from here – we can help you create and implement a plan to take your career to the next level. Whether that’s acquiring a new practice, or onboarding a new associate and expanding your practice, we can help you accomplish your goals gracefully.
At this point in your career, we want to help you work less hours, and reap the benefits of your success. We will analyze every aspect of your practice and marketing strategy to determine what the most valuable course of action will be.
The winds of change are coming, and it’s important your patients stay informed if you wish to keep their trust. Communicating with layered campaigns across multiple platforms ensures your patients stay in-the-know – whatever that change may be.
Payment options forms, flyers, brochures, stationery and more tie all the pieces together in a neat little package.
Learn MoreCustom designed mailers to promote your practice, specifically targeted at the homes of patients you want to attract.
Learn MoreEnsure consistency across all platforms with a unique brand that represents the values of your practice and ideal patients.
Learn MoreYour patients (and Google) love multi-media content that gets them interested and engaged with your practice.
Learn MoreTap into your greatest resource – your patients – with a custom referral program, including team training.
Learn MoreFully managed web service with ForeverSites™ including custom design, content, blogging, and social media.
Learn More“We have a first class website, a Facebook page, we have sponsored local events, put together t-shirt and toothbrush giveaways, sent direct mailers and used door knob hangers. We are currently averaging about 125 new patients per month. I don’t feel an ounce of stress from marketing. This allows me to spend energy on being productive. The PDA marketing team has been phenomenal. They have pulled off some last minute miracles and put together some beautiful pieces. Perhaps most importantly, all the marketing stays under one roof and everything is tracked and monitored. We don’t have to waste time trying tactics that don’t work. Our marketing spreads a consistent message that reflects our practice and me, as a doctor.”
I knew during my very first meeting with Productive Dentist Academy’s Marketing Group that my website development experience was going to be like nothing I had experienced before, and after a year working with PDA, the experience has been amazing. They took my vision and turned my website into a clean, easy to use, and searchable powerhouse. I have more client acquisitions than I have ever had, and when potential clients search the World Wide Web they are impressed that my company comes up in the top 5 list. The team at Productive Dentist Academy’s Marketing Group doesn’t just build it and forget it, the customer service is impeccable.
PDA’s Marketing Group delivered in spades! They captured the vision, the brand, and organized content in a way that is intuitive to the user. I am absolutely blown away by the transformation. Our click-through rate, customer engagement, time spent on the site are all up 30% in just six weeks of launch. We have full access to the back-end of the site and own all the content. Thanks PDA Marketing Group. It is refreshing to find a web team that doesn’t just talk “coding.” Your customer service and design are outstanding.
