I Want to Reap the Rewards of My Hard Work! All the tools you need to take the next step. Harness the power of marketing to make a smooth transition. You’ve worked hard and now it’s time to activate a strategy to help you collect! You may be adding new services, new doctor(s), designing a new practice, or thinking of selling. It is critical that your brand messaging and position in the market communicate that. An expansion doctor should be spending 8% of total collections to saturate the market and maximize ROI. This is a great time to review your marketing strategy, and make sure your patients stay informed. If you’re unsure of what your next step should be, we can help you determine the most valuable course of action. Expand Your Service Communicate changes effectively, whether you’re adding new services, technology, doctors, office hours, or financing programs. Expand Your Practice Whether you’re remodeling your office, moving to a new space, or adding a location, we can help you maintain your brand. Make an Exit Strategy You’ve worked hard and had a successful career, now it’s time to reap the rewards. Maximize your sale price and make a smooth transition. ARE YOU READY TO COLLECT? We want to help you expand your practice… And cash in! PDA | Marketing Group has helped thousands of dentists expand their practices, and reap the rewards of their hard work. With the power of comprehensive, in-depth demographics research, we make specific recommendations based on the market you’re in, your practice culture and service mix, as well as your goals and budget. This is a pivotal moment for your practice, and we can help guide you every step of the way. From the plan of action, to communicating with patients, to implementation, our team ensures your patients keep their trust in you, and your transition is as smooth as possible. Research & Planning. The most overlooked critical step to success. Internal Systems. Prepare your practice for expansion. Media Tools. Spread the word to your community. Integration. Manage the success of your programs. Target. Inform. Transition. Targeted Direct Mail Keeps Patients Informed Direct mail is a great way to inform your community about any changes to your practice, especially if you have a new location, a new doctor, or a new service mix. Let them know you’re adding value to your practice and how it will benefit them. Target the patients you want Be present in the community Communicate your added value Rebrand. Rejuvenate. Refresh. Custom Branding Package Keeps Your Messaging on Point If you are introducing a new associate who will be taking over as you move toward retirement, it’s important to consider whether the brand will stay the same, or if the practice will need to be rebranded to suit the new doctor’s vision. Make a smooth transition Keep your patients happy Expand your legacy Research. Plan. Execute. Strategic Planning Ensures Successful Expansion Any major transition in your practice will require strategic planning to ensure your marketing stays consistent, and keeps your patients informed. Change can be difficult for a lot of people, but we can make the best out of this exciting time. Minimize stress Focus on your patients Keep your eyes on the prize Communicate. Promote. Engage. World Wide Web Keeps Patients Engaged Today, more people in the world own cell phones than toothbrushes. Yes, that’s a fact. Reach out to your patients and your community about your expanding practice by engaging with them where they spend their time – on the web. Update your ForeverSite™ at no additional cost Start conversations on social media Promote expansion with online ads Take the first step. FREE MARKETING ASSESSMENT PDA | Marketing Group has been providing quality marketing services, coaches and team training since 2004. We know the dental industry, we know marketing, and we know how to grow your practice today. Get Started Case Study Advanced Dentistry by Design Carson City, Nevada Drs. Randy Wright, Clint Euse and Kelly Euse have been with PDA for seven years. Dr. Wright, a practicing dentist for over 30 years, shares, “I don’t know of a better way to transform your practice and increase production than having a PDA Business Development Coach and PDA Marketing Group to help you along the way.” The team cites PDA Marketing Group in helping them to streamline their message and marketing efforts to such a degree they were able to ramp up production to accommodate for a third doctor and hygienist. By keeping a keen eye on attracting the right kind of patients and tracking ROI along the way, Advanced Dentistry By Design has seen massive success. Services PDA | Marketing Group Provides: Brand Revision ForeverSitesTM website Marketing Coaching Billboards Print Advertising Direct Mail Pay Per Click Video Production Radio Marketing Tracking The Sky is the Limit Contact Us If you’re ready to expand your practice today, request your FREE Marketing Assessment by filling out the form below.